Blog
Insights on AI Visibility
Weekly articles on AI search, LLM SEO, and getting your firm discovered by AI assistants.
Topic
Format
Tool
AI Search Engines
AI Visibility
Google AI Mode
AI Mode Ignored 98.7% of What Google's Own Search Ranked
On September 1, an e-commerce tracking firm called Productrise published a study that got picked up quickly, and for the wrong reason.
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Worksheets
Google AI Mode
The Fold Just Moved: Sorting Your Firm's Pages Into the Two Categories That Now Matter
On August 27, Chris Long noticed that Google had started showing the AI Mode prompt box by default on some queries.
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Guides
Google AI Mode
Someone Can Remove Your Firm From Google's AI Answers in Two Clicks
On August 31, Google finished a rollout it had been running quietly since June.
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Worksheets
ChatGPT
Owned, Earned, or Rented: What August Changed About Where Your Firm's Visibility Lives
Three things happened to AI search in August, and they were reported as three separate stories.
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Worksheets
ChatGPT
Read, Used, and Never Named: The Third Way Your Firm Goes Missing in AI Search
On August 27, an analyst published a teardown of a single live ChatGPT conversation.
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AI Visibility
ChatGPT
ChatGPT Stopped Searching and Started Looking Things Up
On August 8, ChatGPT's use of the `site:` operator went from about 0.4% of its fan-out queries to nearly 17% — in a single day.
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